ROLE OF THE STRATEGIC MANAGEMENT IN ENTERPRISES OF VETERINARY MEDICINE


  • P. Lavriv Lviv National University of Veterinary Medicine and Biotechnologies named after S. Z. Gzhytskyj, Lviv.
  • D. Levkivskyj Lviv National University of Veterinary Medicine and Biotechnologies named after S. Z. Gzhytskyj, Lviv.
  • V. Shekel Ivan Franko Lviv National University
  • M. Hunkevych Ivan Franko Lviv National University
Keywords: strategic management, types of strategic management, strategic thinking, veterinary medicine

Abstract

This article discusses especially the use of different components of the strategic management and role of the strategic thinking senior managers of enterprises in veterinary medicine.

Achieving commercial success and create competitive advantage Veterinary Medicine impossible without rational application of the system of strategic management. The latter is under the fast changing modern development of market relations requires management companies use not only certain components of strategic management, but also senior managers perelashtuvannya permanent strategic thinking, and act as the key to achieving the planned level of profitability and competitiveness of the company.

 

Author Biographies

P. Lavriv, Lviv National University of Veterinary Medicine and Biotechnologies named after S. Z. Gzhytskyj, Lviv.
Candidate of Veterinary Sciences
D. Levkivskyj, Lviv National University of Veterinary Medicine and Biotechnologies named after S. Z. Gzhytskyj, Lviv.
Candidate of Veterinary Sciences
V. Shekel, Ivan Franko Lviv National University
Candidate of Veterinary Sciences
M. Hunkevych, Ivan Franko Lviv National University
Candidate of Economic Sciences

References

Mintsberg, G. (2000). Shkolyi strategiy / G. Mintsberg, B. Alstrend, D. Lempel. – Spb.: Piter, 2000. (in Russian).

Pysarevskyi, I. M. (2009). Stratehichnyi menedzhment // I. M. Pysarevskyi, O. M. Tyshchenko, M. M. Pokolodna, N. B. Petrova: Pidruchnyk; red. Aliabiev; Khark. nats. akad. misk. hosp–va . – Kh .: KhNAMH, 2009. – 287 s. (in Ukrainian).

Porter, M. E. (2001). Konkurentsyia / M. E. Porter. – M .: Vyliams, 495. (in Ukrainian).

Shershnova, Z. Ye. (2004). Stratehichne upravlinnia: Pidruchnyk. / Z. Ye. Shershnova – 2–he vyd., pererob. i dop. – K.: KNEU, 699. (in Ukrainian).

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Published
2016-03-10
How to Cite
Lavriv, P., Levkivskyj, D., Shekel, V., & Hunkevych, M. (2016). ROLE OF THE STRATEGIC MANAGEMENT IN ENTERPRISES OF VETERINARY MEDICINE. Scientific Messenger of LNU of Veterinary Medicine and Biotechnologies. Series Economical Sciences, 18(1), 203-206. Retrieved from https://nvlvet.com.ua/index.php/economy/article/view/3363
Section
Economic efficiency of production and agricultural products alteration